Establish valuable social media real estate in the top established social networking sites, YouTube.com, MySpace.com, Facebook.com, Twitter.com and others. These sites now account for over one third of all traffic on the Internet. So how can you get a piece of these power sites?

Create your own brand (a user name) that is common throughout all of these sites. The top traffic... Read More

The Internet is shifting toward Web 2.0 and Moguling.com is the most flexible and cost effective service for launching optimized blogs and making any business the talk of the industry online.

Moguling.com (social media technology) houses a proprietary online marketing tool iReporter® which is the first of its kind to combine social media with search engine optimization... Read More with Video

A power shift is being waged on the Internet and the “non-sophisticated” Internet user stands to gain. Getting to the top of the search engine results page (SERP) is typically a costly hit or miss event put in the hands of marketing experts. Social media is changing this with its unyielding ability to attract Internet users and quickly build online communities and ranking... Read More

This chat tools works with AOL (aim), Yahoo, Google Talk, MSN, ICQ and Jabber. Test it out!

"If you are a business trying to reach the small business market (SMB), Web 2.0 offers tremendous potential for creating a one-to-one channel of communication," said Stu Richards, CEO of Bredin Business Information. "Web 2.0 allows you to present customized advice based on small-business owners' unique interests and requirements."

When asked what online resources the SMB... Read More

Google is the 10,000 pound gorilla when it comes to search engine market share and the gorilla is still growing and feeding on Yahoo and MSN. Google continues its domination of the national search engine market with a commanding 58.5% of all US searches in October according to market researcher ComScore. Google is up 1.5 percentage points over September. Yahoo is in... Read More

Press Release Guidelines

Elements of press release are:

1. Headline- this is one line of text that touts “newsworthy” benefit.
2. Synopsis- this is no more than three lines of text that encapsulates the idea behind the press release and provides the URL of the site.
3. Body- this is no less than 300 words and is the article. The ideal length is between 400 – 600 words. This needs to be... Read More

The New York Times published and interesting article on dealing with the online damage that blogs can do to a business. Well, it is the people doing the damage and blogs being the vehicle that is making so easy to be an online critic. It goes without saying that anybody can now publish anything and the truth bay be an afterthought. What do you do if... Read More

Note the title of this post is not "Do I Need Blog Marketing for My Business". If you are thinking that this is a better and more accurate description of your state of mind, it is time to start doing some research on Marketing Blogs. Most business owners are not looking to take on new projects that will not have an immediate return. Furthermore, the... Read More

What is the opportunity cost of not embracing social networking through the launch of a blog for your business today? Social networking is becoming a mandatory piece of the marketing formula. The adoption rate of blogs for businesses is rapidly increasing. Why did it take so long? Social networking started as a personal interest or hobby and... Read More with Video

Facebook, a leading social networking site, is top of the news and the buzz of Wallstreet but is under new allegations for sharing confidential information, online demographics, with strangers and friends. Will this sharing of online demographics expose Facebook users to online scammers?

The computer-security firm Sophos created a fake online persona named Freddi Staur (an... Read More

According to eMarketer, News Corp. announced that Fox Interactive Media turned its first annual profit on revenue of $550 million. With an estimated 80% of FIM revenue coming from MySpace, that translates to about $440 million in MySpace revenue for the fiscal year, which ended June 30. Almost all of that comes from advertising through social networking.

By now, there are very... Read More