Press Release Guidelines

Elements of press release are:

  1. Headline- this is one line of text that touts “newsworthy” benefit.
  2. Synopsis- this is no more than three lines of text that encapsulates the idea behind the press release and provides the URL of the site.
  3. Body- this is no less than 300 words and is the article. The ideal length is between 400 – 600 words. This needs to be... Read More